Data behind landing page trends
If you are a digital media marketer, you will know that landing pages & CTA’s are marketers’ babies! For most of us, landing page metrics matter the most due to their high correlation to sales. But we often tend to ignore the basic rules of thumb for landing page optimisation in our day to day work role as marketers. Here is a quick visual representation of a Landing Page data report by Unbounce
An analysis on data behind around 18k landing pages is represented below.
Article source: Unbounce
You can read the complete article with the info-graphic here:
Behind the scenes:
There you have it. Now you know the science behind landing pages. If you’d like to implement these into your digital presence, get in touch with us!